{"id":14025,"date":"2016-05-04T08:00:12","date_gmt":"2016-05-04T06:00:12","guid":{"rendered":"https:\/\/clientes.ignaciosantiago.com\/new\/herramientas-medir-influencia-redes-sociales\/"},"modified":"2016-05-04T08:00:12","modified_gmt":"2016-05-04T06:00:12","slug":"herramientas-medir-influencia-redes-sociales","status":"publish","type":"post","link":"https:\/\/clientes.ignaciosantiago.com\/new\/herramientas-medir-influencia-redes-sociales\/","title":{"rendered":"15 Recursos para Medir la INFLUENCIA en Redes Sociales"},"content":{"rendered":"<p>[fusion_builder_container hundred_percent=\u00bbno\u00bb equal_height_columns=\u00bbno\u00bb menu_anchor=\u00bb\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb class=\u00bb\u00bb id=\u00bb\u00bb background_color=\u00bb\u00bb background_image=\u00bb\u00bb background_position=\u00bbcenter center\u00bb background_repeat=\u00bbno-repeat\u00bb fade=\u00bbno\u00bb background_parallax=\u00bbnone\u00bb parallax_speed=\u00bb0.3&#8243; video_mp4=\u00bb\u00bb video_webm=\u00bb\u00bb video_ogv=\u00bb\u00bb video_url=\u00bb\u00bb video_aspect_ratio=\u00bb16:9&#8243; video_loop=\u00bbyes\u00bb video_mute=\u00bbyes\u00bb overlay_color=\u00bb\u00bb video_preview_image=\u00bb\u00bb border_color=\u00bb\u00bb border_style=\u00bbsolid\u00bb padding_top=\u00bb\u00bb padding_bottom=\u00bb\u00bb padding_left=\u00bb\u00bb padding_right=\u00bb\u00bb type=\u00bbflex\u00bb][fusion_builder_row][fusion_builder_column type=\u00bb1_1&#8243; layout=\u00bb1_1&#8243; background_position=\u00bbleft top\u00bb background_color=\u00bb\u00bb border_color=\u00bb\u00bb border_style=\u00bbsolid\u00bb border_position=\u00bball\u00bb spacing=\u00bbyes\u00bb background_image=\u00bb\u00bb background_repeat=\u00bbno-repeat\u00bb padding_top=\u00bb\u00bb padding_right=\u00bb\u00bb padding_bottom=\u00bb\u00bb padding_left=\u00bb\u00bb margin_top=\u00bb0px\u00bb margin_bottom=\u00bb0px\u00bb class=\u00bb\u00bb id=\u00bb\u00bb animation_type=\u00bb\u00bb animation_speed=\u00bb0.3&#8243; animation_direction=\u00bbleft\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb center_content=\u00bbno\u00bb last=\u00bbtrue\u00bb min_height=\u00bb\u00bb hover_type=\u00bbnone\u00bb link=\u00bb\u00bb border_sizes_top=\u00bb\u00bb border_sizes_bottom=\u00bb\u00bb border_sizes_left=\u00bb\u00bb border_sizes_right=\u00bb\u00bb first=\u00bbtrue\u00bb][fusion_text columns=\u00bb\u00bb column_min_width=\u00bb\u00bb column_spacing=\u00bb\u00bb rule_style=\u00bbdefault\u00bb rule_size=\u00bb\u00bb rule_color=\u00bb\u00bb class=\u00bb\u00bb id=\u00bb\u00bb]<\/p>\n<p><strong>Medir tu influencia en redes sociales<\/strong> es fundamental para saber si tu <strong>estrategia en este canal del marketing online<\/strong> es correcta o es necesaria cambiarla, mejorarla u optimizarla. C\u00f3mo medirla es determinante\u00a0para\u00a0entender <strong>qu\u00e9 puedes mejorar<\/strong> y seguir aprendiendo a <strong>promocionarte mejor<\/strong> a trav\u00e9s de las <a href=\"https:\/\/ignaciosantiago.com\/redes-sociales-que-son-para-que-sirven-como-usarlas\/\" target=\"_blank\" rel=\"noopener noreferrer\">redes sociales<\/a>. Saber <strong>hasta d\u00f3nde llega tu mensaje<\/strong> es de vital importancia para determinar objetivos y poder <strong>conseguir m\u00e1s visitas y ventas<\/strong>.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-58585\" src=\"https:\/\/ignaciosantiago.com\/wp-content\/uploads\/2016\/05\/mejores-herramientas-medicion-influencia-redes-sociales-influencers-social-media-2.jpg\" alt=\"mejores herramientas medicion influencia redes sociales influencers social media\" width=\"1200\" height=\"600\" \/><\/p>\n<p>No cabe duda que la <strong>influencia<\/strong> es un <strong>factor determinante<\/strong> como lo es en tu vida cotidiana. Vivimos en sociedad y en continua interacci\u00f3n con nuestros c\u00edrculos. Nuestros amigos, familiares y conocidos nos influyen y nosotros influimos en ellos.\u00a0Por suerte existen herramientas que te pueden ayudar a <strong>medir\u00a0la influencia<\/strong> de las personas en distintas redes sociales. As\u00ed que\u00a0descubre estas herramientas para <strong>medir la\u00a0influencia de tu persona o\u00a0marca<\/strong>.<\/p>\n<p>[\/fusion_text][\/fusion_builder_column][\/fusion_builder_row][\/fusion_builder_container][fusion_builder_container hundred_percent=\u00bbno\u00bb hundred_percent_height=\u00bbno\u00bb hundred_percent_height_scroll=\u00bbno\u00bb hundred_percent_height_center_content=\u00bbyes\u00bb equal_height_columns=\u00bbno\u00bb menu_anchor=\u00bb\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb class=\u00bb\u00bb id=\u00bb\u00bb background_color=\u00bb\u00bb background_image=\u00bb\u00bb background_position=\u00bbcenter center\u00bb background_repeat=\u00bbno-repeat\u00bb fade=\u00bbno\u00bb background_parallax=\u00bbnone\u00bb enable_mobile=\u00bbno\u00bb parallax_speed=\u00bb0.3&#8243; video_mp4=\u00bb\u00bb video_webm=\u00bb\u00bb video_ogv=\u00bb\u00bb video_url=\u00bb\u00bb video_aspect_ratio=\u00bb16:9&#8243; video_loop=\u00bbyes\u00bb video_mute=\u00bbyes\u00bb video_preview_image=\u00bb\u00bb border_color=\u00bb\u00bb border_style=\u00bbsolid\u00bb margin_top=\u00bb\u00bb margin_bottom=\u00bb\u00bb padding_top=\u00bb\u00bb padding_right=\u00bb\u00bb padding_bottom=\u00bb\u00bb padding_left=\u00bb\u00bb type=\u00bbflex\u00bb][fusion_builder_row][fusion_builder_column type=\u00bb1_1&#8243; layout=\u00bb1_1&#8243; spacing=\u00bb\u00bb center_content=\u00bbno\u00bb link=\u00bb\u00bb target=\u00bb_self\u00bb min_height=\u00bb\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb class=\u00bb\u00bb id=\u00bb\u00bb background_color=\u00bb\u00bb background_image=\u00bb\u00bb background_position=\u00bbleft top\u00bb background_repeat=\u00bbno-repeat\u00bb hover_type=\u00bbnone\u00bb border_color=\u00bb\u00bb border_style=\u00bbsolid\u00bb border_position=\u00bball\u00bb padding_top=\u00bb\u00bb padding_right=\u00bb\u00bb padding_bottom=\u00bb\u00bb padding_left=\u00bb\u00bb margin_top=\u00bb\u00bb margin_bottom=\u00bb\u00bb animation_type=\u00bb\u00bb animation_direction=\u00bbleft\u00bb animation_speed=\u00bb0.3&#8243; animation_offset=\u00bb\u00bb last=\u00bbtrue\u00bb border_sizes_top=\u00bb0&#8243; border_sizes_bottom=\u00bb0&#8243; border_sizes_left=\u00bb0&#8243; border_sizes_right=\u00bb0&#8243; first=\u00bbtrue\u00bb][fusion_title margin_top=\u00bb\u00bb margin_bottom=\u00bb\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb class=\u00bb\u00bb id=\u00bb\u00bb size=\u00bb2&#8243; content_align=\u00bbleft\u00bb style_type=\u00bbdefault\u00bb sep_color=\u00bb\u00bb]<\/p>\n<p>Mejores herramientas para medir la influencia en las redes sociales<\/p>\n<p>[\/fusion_title][\/fusion_builder_column][\/fusion_builder_row][\/fusion_builder_container][fusion_global id=\u00bb121685&#8243;][fusion_global id=\u00bb54143&#8243;][fusion_builder_container hundred_percent=\u00bbno\u00bb hundred_percent_height=\u00bbno\u00bb hundred_percent_height_scroll=\u00bbno\u00bb hundred_percent_height_center_content=\u00bbyes\u00bb equal_height_columns=\u00bbno\u00bb menu_anchor=\u00bb\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb class=\u00bb\u00bb id=\u00bb\u00bb background_color=\u00bb\u00bb background_image=\u00bb\u00bb background_position=\u00bbcenter center\u00bb background_repeat=\u00bbno-repeat\u00bb fade=\u00bbno\u00bb background_parallax=\u00bbnone\u00bb enable_mobile=\u00bbno\u00bb parallax_speed=\u00bb0.3&#8243; video_mp4=\u00bb\u00bb video_webm=\u00bb\u00bb video_ogv=\u00bb\u00bb video_url=\u00bb\u00bb video_aspect_ratio=\u00bb16:9&#8243; video_loop=\u00bbyes\u00bb video_mute=\u00bbyes\u00bb video_preview_image=\u00bb\u00bb border_color=\u00bb\u00bb border_style=\u00bbsolid\u00bb margin_top=\u00bb\u00bb margin_bottom=\u00bb\u00bb padding_top=\u00bb\u00bb padding_right=\u00bb\u00bb padding_bottom=\u00bb\u00bb padding_left=\u00bb\u00bb type=\u00bbflex\u00bb][fusion_builder_row][fusion_builder_column type=\u00bb1_1&#8243; layout=\u00bb1_1&#8243; spacing=\u00bb\u00bb center_content=\u00bbno\u00bb link=\u00bb\u00bb target=\u00bb_self\u00bb min_height=\u00bb\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb class=\u00bb\u00bb id=\u00bb\u00bb background_color=\u00bb\u00bb background_image=\u00bb\u00bb background_position=\u00bbleft top\u00bb background_repeat=\u00bbno-repeat\u00bb hover_type=\u00bbnone\u00bb border_color=\u00bb\u00bb border_style=\u00bbsolid\u00bb border_position=\u00bball\u00bb padding_top=\u00bb\u00bb padding_right=\u00bb\u00bb padding_bottom=\u00bb\u00bb padding_left=\u00bb\u00bb margin_top=\u00bb\u00bb margin_bottom=\u00bb\u00bb animation_type=\u00bb\u00bb animation_direction=\u00bbleft\u00bb animation_speed=\u00bb0.3&#8243; animation_offset=\u00bb\u00bb last=\u00bbtrue\u00bb border_sizes_top=\u00bb0&#8243; border_sizes_bottom=\u00bb0&#8243; border_sizes_left=\u00bb0&#8243; border_sizes_right=\u00bb0&#8243; first=\u00bbtrue\u00bb][fusion_title margin_top=\u00bb\u00bb margin_bottom=\u00bb\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb class=\u00bb\u00bb id=\u00bb\u00bb size=\u00bb2&#8243; content_align=\u00bbleft\u00bb style_type=\u00bbdefault\u00bb sep_color=\u00bb\u00bb]<\/p>\n<p>Conclusi\u00f3n: Mide la influencia que tienes en las redes sociales<\/p>\n<p>[\/fusion_title][fusion_text columns=\u00bb\u00bb column_min_width=\u00bb\u00bb column_spacing=\u00bb\u00bb rule_style=\u00bbdefault\u00bb rule_size=\u00bb\u00bb rule_color=\u00bb\u00bb class=\u00bb\u00bb id=\u00bb\u00bb]<\/p>\n<p>Mediante la combinaci\u00f3n de estas herramientas y servicios, puedes crear informes y puntos de vista de la parte influenciadora de tu plan de marketing en medios sociales. Muchos de estos proveedores tambi\u00e9n tienen planes Premium de bajo costo, lo que le datos de nivel empresarial a una fracci\u00f3n del costo.\u00a0Con estas herramientas ya puedes optimizar tu esfuerzo <strong>detectando personas influyentes y expertos en los temas que te interesan<\/strong>.\u00a0Personalmente me quedo con Klout, ya que es un indicador bastante estandarizado en distintas plataformas.<\/p>\n<p>\u00bfCu\u00e1l es tu <strong>herramienta para medir la influencia en redes sociales<\/strong> favorita? \u00bfConoces alguna m\u00e1s? Me encantar\u00eda conocer tu experiencia y que dejases un un comentario m\u00e1s abajo para debatirlo. Eso s\u00ed, que no se te olvide compartir en redes sociales con tus amigos y familiares.<\/p>\n<p>[\/fusion_text][\/fusion_builder_column][\/fusion_builder_row][\/fusion_builder_container][fusion_global id=\u00bb49153&#8243;][fusion_global id=\u00bb79322&#8243;][fusion_global id=\u00bb54590&#8243;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[fusion_builder_container hundred_percent=\u00bbno\u00bb equal_height_columns=\u00bbno\u00bb menu_anchor=\u00bb\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb class=\u00bb\u00bb id=\u00bb\u00bb background_color=\u00bb\u00bb background_image=\u00bb\u00bb background_position=\u00bbcenter center\u00bb background_repeat=\u00bbno-repeat\u00bb fade=\u00bbno\u00bb background_parallax=\u00bbnone\u00bb parallax_speed=\u00bb0.3&#8243; video_mp4=\u00bb\u00bb video_webm=\u00bb\u00bb video_ogv=\u00bb\u00bb video_url=\u00bb\u00bb video_aspect_ratio=\u00bb16:9&#8243; video_loop=\u00bbyes\u00bb video_mute=\u00bbyes\u00bb overlay_color=\u00bb\u00bb video_preview_image=\u00bb\u00bb border_color=\u00bb\u00bb border_style=\u00bbsolid\u00bb padding_top=\u00bb\u00bb padding_bottom=\u00bb\u00bb padding_left=\u00bb\u00bb padding_right=\u00bb\u00bb type=\u00bbflex\u00bb][fusion_builder_row][fusion_builder_column type=\u00bb1_1&#8243; layout=\u00bb1_1&#8243; background_position=\u00bbleft top\u00bb background_color=\u00bb\u00bb border_color=\u00bb\u00bb border_style=\u00bbsolid\u00bb border_position=\u00bball\u00bb spacing=\u00bbyes\u00bb background_image=\u00bb\u00bb background_repeat=\u00bbno-repeat\u00bb padding_top=\u00bb\u00bb padding_right=\u00bb\u00bb padding_bottom=\u00bb\u00bb padding_left=\u00bb\u00bb margin_top=\u00bb0px\u00bb margin_bottom=\u00bb0px\u00bb class=\u00bb\u00bb id=\u00bb\u00bb animation_type=\u00bb\u00bb animation_speed=\u00bb0.3&#8243; animation_direction=\u00bbleft\u00bb hide_on_mobile=\u00bbsmall-visibility,medium-visibility,large-visibility\u00bb center_content=\u00bbno\u00bb [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":14026,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_angie_page":false,"iawp_total_views":0,"page_builder":"","footnotes":""},"categories":[190],"tags":[],"class_list":["post-14025","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-redes-sociales"],"permalink_manager":null,"_links":{"self":[{"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/posts\/14025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/comments?post=14025"}],"version-history":[{"count":0,"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/posts\/14025\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/media\/14026"}],"wp:attachment":[{"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/media?parent=14025"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/categories?post=14025"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/clientes.ignaciosantiago.com\/new\/wp-json\/wp\/v2\/tags?post=14025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}